by Sarah Ykoruk | Oct 6, 2020 | Marketing Strategy
As jewelry stores begin to prep for this holiday season, they are facing a new challenge of coming up with holiday season jewelry merchandising ideas. This is because customers are quickly moving away from visiting jewelry stores to shopping online. This holiday more...
by Sarah Ykoruk | Sep 22, 2020 | Digital Marketing
It’s (getting close to) the most wonderful time of the year! Being in the jewelry industry, we all know that the gift of jewelry is not going away. Even during a global pandemic! Fortunately, we at GemFind see this sense of “holiday overwhelm” happen often and we’re...
by Sarah Ykoruk | Sep 8, 2020 | Content Marketing
Even though blogging started picking up steam in the early 2000’s, it has shown no signs of stopping or even slowing down. Although we’ve come a long way from the early days of online journals, blogging as a marketing strategy is even more relevant today than it...
by Sarah Ykoruk | Aug 11, 2020 | Digital Marketing
Pay per click marketing, or PPC can be a great way to get more visibility of your jewelry products. Learning the best way to utilize PPC for your digital marketing strategy will benefit your business tremendously. In this blog post we explore the different options...
by Sarah Ykoruk | Jul 28, 2020 | Social Media Marketing
Selling jewelry online isn’t just about having an amazing storefront. Although to be sure, that definitely helps! It’s also about engaging social media content across the platforms where your users are most likely to be. Now, simply writing a great article or blog...