by GemFind | Nov 12, 2018 | Marketing Strategy
One of the most effective ways to drive customers into your store quickly is to create a sense of urgency in your marketing. Urgency is not necessarily just promoting a limited time or limited stock, but it is more about generating the sense of need from your... 
by GemFind | Nov 5, 2018 | Digital Marketing, Marketing Strategy
With the rise of digital marketing, many jewelry retailers have found themselves in a position of questioning whether they should stick with the traditional marketing they have been using or switch to using digital marketing. Fortunately, you can do both. In fact,... 
by GemFind | Oct 29, 2018 | Digital Marketing, Marketing Strategy
There is no question that bridal customers make up a good portion of your clientele. They may start with purchasing an engagement ring, but with the right customer service, you can turn them into lifelong customers who return to you for all of their jewelry needs. In... 
by GemFind | Oct 8, 2018 | Marketing Strategy
When you are looking for a new restaurant to go to or store to shop at, who gives you the most reliable suggestion? It is most likely Google or a friend or family member. Did you know that customers who are acquired through referral have a 37% higher retention rate?... 
by GemFind | Oct 1, 2018 | Marketing Strategy
Did you know that 92% of modern consumers read online reviews? If you have not taken into consideration the importance of online reviews for your business, it is time to get started. Unfortunately, sometimes businesses are not reviewed online. Or even worse, there are... 
by GemFind | Aug 27, 2018 | Marketing Strategy
Did you know that National Do Something Nice Day is coming up? What about National Mother-in-Law Day? These are part of the obscure national holiday calendar, where there is something unique to celebrate every day. While you might not have a need for more national... 
