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Cheryl Fornash

Dominate the local market by fully implementing Cheryl Fornash’s SEO

Google Maps Ranking increased to #1 in local market, lowered CPC 35%


Google Maps Ranking
increased to #1 in local


lowered CPC while
increasing calls

Project Brief/Problem

Cheryl Fornash came to GemFind with a very minimal budget after having tried out several digital marketing companies and having no success at all. Her goal from these digital marketing efforts was simple: receive more phone calls and book more appointments.

Our Solution

One of the first things GemFind did was to fully implement the client’s SEO so that she could dominate the local market. This consisted of performing both on-page and off-page SEO, as well as fixing any incorrect citations she had. These efforts led to an increase of her Google Maps ranking, from being completely unranked to ranking first on the search results!

GemFind also implemented successful click-to-call campaigns with a minimal budget. The lowered cost-per-click (CPC) maximized the budget she had, and increased the number of phone calls received.