GemFind: Diamond Search, Web Development, JewelCloud , ring builder, stud builder, pendant builder 2013-02-19

February 19, 2013 Alex
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GemFind Weekly Newsletter

February 19, 2013


In This Issue
$467 Million In Diamonds Stolen At Belgium Airport
In Praise of Investing in High-End Diamonds
Is the gold rally over?
Elizabeth Taylor’s Bulgari Jewelry Exhibit on Rodeo Drive
The Return of the Gold Carriers
Good will hunting
Tiny Diamonds, Massive Sand
Jewelry Careers: Gemologist Career…FAQ
6 Ways to Measure Social Media
How to Get Your Customers to Do Your Marketing for You
Manage and Grow Your Customer Relationships with these Web Based CRM Solutions


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President’s Day is one of those funny holidays where a lot retail stores are open, but a lot of manufacturers and brands close for a long weekend.  At GemFind we understand how different parts of the industry function together, and we specifically understand the technology and marketing requirements needed for the jewelry industry to become more vertically integrated to maximize the ROI associated with the online marketing channel for retailers and manufacturers.

Join us for a webinar tomorrow (02/20) at 12pm PST /  3pm EST to learn about our new JewelCloud program.  You can register here: 

As always, please feel free to give us a call at 800-373-4373 for a free and no obligation evaluation of your web presence.


Need more traffic to your website?

Need more traffic to your website in 2013?

Getting ranked on the search engines is not a simple task and you need to be well versed as to how the search engines work and what to do to make sure your site gets indexed. 
You could have the most beautiful website with all the products in the world, but if you have limited visitors, its not going to do any good. 
GemFind performs Search Engine Optimizations exclusively for the jewelry industry. We have proven track record and can show you what we have done for other clients. Please contact us if we can help…
Download a free brochure, please Click Here



call us at 800-373-4373

$467 Million In Diamonds Stolen At Belgium Airport

 The Israeli Diamond Industry                                                 February 19, 2013      

Armed gunmen made off with hundreds of millions of dollars in diamonds in a heist in the Belgian and de facto European Union capital of Brussels, Australian News reports. The thieves made off with ten kilograms of diamonds worth $467 million in an armed robbery at the city’s main airport. >>> 

In Praise of Investing in High-End Diamonds

By EDAHN GOLAN                         Idex                   February 14, 2013  

The debate about investing in diamonds in the popular and economic press mostly considers investment in 1-carat white goods, the kind considered the “bread and butter” of diamonds. At the same time, when these same outlets cover news about high-end goods sold at auctions, awe is expressed, usually without serious consideration of the investment qualities of these diamonds. >>> 

Is the gold rally over?

By Larry Swedroe                                  MoneyWatch                               February 18, 2013    

(MoneyWatch) “Now this is not the end. It is not even the beginning of the end. But it is, perhaps, the end of the beginning.” So said former British prime minister Winston Churchill in a speech in London in 1942. Gold closed the first day of trading in 2013 at $1,694. Two months earlier on Oct. 10, 2012, the metal had finished at $1,792, its highest close ever. >>> 


Elizabeth Taylor’s Bulgari Jewelry Exhibit on Rodeo Drive 

By Anthony DeMarco                    JEWELRY NEWS NETWORK                     February 18, 2013        


Elizabeth Taylor fans will have another opportunity to view some of the most important jewels from her legendary collection. The Beverly Hills Bulgari boutique on Rodeo Drive will showcase an eight-piece exhibit of Elizabeth Taylor’s jewels on Tuesday, according to published reports. The jewels are on display as a preview to the Academy Awards, which will be held Sunday.>>> 

GemFind Diamond Link

The Return of the Gold Carriers

By Dilipp S Nag                             February 17, 2013              

India’s decision to increase the gold import duty for the third time in about a year has made the local gems and jewelry industry nervous, and not without reason. They are not as worried about the possible impact on demand as they are about an increase in gold smuggling in India, which is the world’s largest gold consumer market. >>> 

Good will hunting

By Mia Katrin                            Southern Jewelry News                         February  2013              

“If you don’t know jewelry, trust your jeweler.” It’s that elusive, intangible, most valuable asset. Hard-won but fragile, it’s the reflection of your character. Reputation. Good will. Especially in jewelry it’s all important. Although abstract, it’s a concrete asset in evaluating, selling or trading a company. It’s golden.>>> 

Tiny Diamonds, Massive Sand
By stonechicky                 The Israeli Diamond Industry Blog              February 18,2013                

I realize that I have no special training in gemology, I’m no expert in geology, and I barely even passed geometry – so my opinion is suspect. But I’m starting to think that modern science has got it all wrong. Take PhD researchers at Macquarie University in Australia for example. >>> 

GemFind’s New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement Rings for Jewelry Retailers


The new 2013 version of GemFind’s popular Ring Builder® website tool for jewelry retailers and diamond dealers – has unique new features. The new Ring Builder® allows users to superimpose loose diamonds on to the ring that they are configuring online. This fully ecommerce capable web application is a must-have for all jewelry retailers and it is customizable providing seamless integration into any retail jeweler’s new or existing website with all the social sharing features. 


ring builder new

One of the highlight features of the new Ring Builder is that the consumer, while shopping on the local retail jeweler’s website, can virtually superimpose any one of 10 different shaped loose diamonds directly onto one of more than 400 prospective engagement ring styles from Unique Settings of New York. After the ring is virtually configured, the user can then select from tens of thousands of certified loose diamond being supplied from any number of diamond vendors within New settings and diamond suppliers will be continually added.


Call us today at 800-373-4373, for a free consultation and demonstration of GemFind’s customized website tools which are guaranteed to help you grow you business in a cost effective and consistent manner. 

Jewelry Careers: Gemologist Career FAQ 

By Carly Wickell,                      Guide                            February 10, 2013    


What is a gemologist?: A gemologist is a person who has been thoroughly trained by a reputable gemology school to identify, grade and price gemstones. Many gemology schools exist worldwide, and each one uses its own terms to describe people who have passed the courses required to be considered a certified gemologist.>>> 

6 Ways to Measure Social Media 

By Yasmin Bendror                       Web Marketing Today                    February 15, 2013


Measuring social media effectiveness can seem daunting. It is less clear-cut and more complex than other, more traditional marketing channels. But measuring your social media efforts is possible, and it’s crucial to your overall marketing strategy. >>> 

Featured GemFind Designer

For nearly 25 years, Hubert Gesser has traveled the globe in search of nature’s most beautiful treasures. Throughout Africa, South America, the Far East and further, Hubert looks for the best the world has to offer in a spectrum of gemstones from classic blue sapphire to exotic Paraiba tourmalines. Brazilian born and raised Hubert came to the United States when he was 18-years-old, attending the University of California, where he earned a Bachelor?s of Science degree for mechanical engineering.  >>> 

How to Get Your Customers to Do Your Marketing for You
By Mike Michalowicz                                        OPEN Forum                                  Feb. 18, 2013   

Having raving fans isn’t enough. You need to arm your customers with easy ways to advocate for you, because if handled right, your happy customers can become your strongest marketing force.  >>> 

Manage and Grow Your Customer Relationships with these Web Based CRM Solutions

By Laura Lake                       Guide                          February 17, 2013     

It’s a new year and many companies are evaluating their customer relationship management (CRM) tools. Customer relationships are key to any marketing strategy and having tools that can help you manage and grow those relationships is a must. >>> 

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