Resources
Trainings & Webinars
UPCOMING WEBINARS
Thursday April 22, 2021 | 2 PM EST / 11 AM PST |
“Jewelers Going Digital” Survey Discussion with Industry Leaders
Join us for an in depth presentation on the “Jewelers Going Digital” survey conducted in 2020 by BriteCo, GemFind Digital Solutions, Polygon, INSTORE, IGS, and Jewelers Helping Jewelers. Featured panelists include industry leaders: BriteCo CEO, Dustin Lemick, GemFind’s CEO, Alex Fetanat, INSTORE Editor in Chief, Trace Shelton, and Polygon’s General Director, Sean Lemire.
Thursday April 08th, 2021 | 1 PM EST / 10 AM PST | Anthony Arechiga
The Ultimate Digital Marketing Strategy For Selling Engagement Rings
Join GemFind’s VP of Sales & Marketing, Anthony Arechiga to review an actionable plan and steps to setup the perfect digital marketing strategy for selling engagement rings.
PAST WEBINARS
Thursday March 16th, 2021 | 1 PM EST / 10 AM PST | Anthony Arechiga & Alex Fetanat
How to Use Your Online Presence to Increase Revenue in 2021
In Partnership with Atlanta Jewelry Show, join GemFind’s Founder and CEO, Alex Fetanat, and VP of Sales and Marketing, Anthony Arechiga, for tips on using your online presence to increase revenue in 2021.
Thursday March 11th, 2021 | 2 PM EST / 11 AM PST | Anthony Arechiga
Effective Marketing Automation Solutions To Sell Jewelry Online
In partnership with The Edge, join GemFind’s VP of Sales and Marketing, Anthony Arechiga, as he reviews the benefits of an effective marketing automation solution to sell jewelry online
Thursday February 25th, 2021 | 2 PM EST / 11 AM PST | Alex Fetanat & Anthony Arechiga
Increase Revenue in 2021 with a Holistic Digital Marketing Plan for Your Jewelry Store
Thursday February 11th, 2021 | 2 PM EST / 11 AM PST | Anthony Arechiga
How A Shopify Website Can Increase Your Ecommerce Sales
Thursday February 4th, 2021 | 2 PM EST / 11 AM PST | Jewelers of America
The Best Social Media Selling Tactics for Jewelers
Thursday January 28, 2021 | 2 PM EST / 11 AM PST | Alex Fetanat & Anthony Arechiga
Recap of 2020 & What’s Ahead in 2021
Join CEO & Founder, Alex Fetanat, and VP of Sales & Marketing, Anthony Arechiga, for the first webinar of the year. A recap of digital success and shift in 2020 and exciting new details of what is ahead for 2021.
Tuesday, Dec 8th, 2020 | 2 PM EST / 11 AM PST | Anthony Arechiga
Simple Digital Marketing Tips for Jewelry Stores to Generate Sales in Decemeber
Join GemFind’s VP of Sales & Marketing, Anthony Arechiga, on Tuesday December 8th at 2pm est / 11am pst. It is not too late for jewelers to implement and take advantage of simple digital marketing tips to generate more sales this month. Anthony will review an actionable plan and steps to take for increasing your revenue in the weeks ahead.
Tuesday, Nov 24th, 2020 | 2 PM EST / 11 AM PST | Alex Fetanat & Anthony Arechiga
The Launch of GemFind Digital Solutions and BriteCo Partnership for Jewelers
GemFind, the #1 digital agency in the jewelry industry, and BriteCo, digital jewelry appraisal and insurance provider, have announced a strategic technology partnership that gives retail jewelers the digital tools to attract new customers, streamline operations, and make their businesses more competitive and successful. Join CEO’s, Alex Fetanat and Dustin Lemick as they discuss the benefits of the partnership and answer questions from attendees.
Thursday, Nov 19th, 2020 | 2 PM EST / 11 AM PST | Alex Fetanat & Anthony Arechiga
How To Empower Your Sales Team with Digital Tools This Holiday
Join GemFind Digital Solutions on Thursday November 19th for “How To Empower Your Sales Team with Digital Tools This Holiday”. CEO, Alex Fetanat, and VP of Sales and Marketing, Anthony Arechiga, will be reviewing a host of digital tools that can help your sales team facilitate sales this holiday.
Thursday, Nov 12th, 2020 | 2 PM EST / 11 AM PST | Alex Fetanat
How To Sell More Jewelry To Retailers This Holiday Season
Join GemFind’s CEO, Alex Fetanat, on Thursday November 12th at 2pm eastern as he reviews strategies for jewelry vendors to sell more jewelry to your retailers this holiday season. Alex will be taking questions from attendees and discussing newly developed Shopify apps by GemFind, such as our vendor inventory cloud based software, JewelCloud.
Tuesday, Nov 10th, 2020 | 2 PM EST / 11 AM PST | Anthony Arechiga
Most Effective Digital Marketing Tactics for the Holiday Season.
Join VP of Sales & Marketing, Anthony Arechiga, as he shares digital marketing strategies to help jewelers convert sales online and stand out in your market this holiday season and beyond.
Oct 29th, 2020 | Anthony Arechiga
Preparing Your Digital Presence For The Holiday Season
Join GemFind Digital Solutions CEO, Alex Fetanat, and VP of Sales & Marketing, Anthony Arechiga, for “Preparing Your Digital Presence For The Holiday Season”. Alex will review industry updates and Anthony will present on best practices for jewelers this holiday season for your digital marketing and online strategy. Both will be answering questions from attendees as well.
Oct 13th, 2020 | Anthony Arechiga
How to Win Business Over Your Competitors Online
Review how to win business over your competitors online for your jewelry store.
Sept 15th, 2020 | Anthony Arechiga
How To Build A Website that Generates Sales for your Jewelry Store
Selling jewelry online requires a website that keeps the user engaged with your products. Join us to learn the correct approach on how to build a website that generates sales for your jewelry store.
Sept 8th, 2020 | Anthony Arechiga
Preparing Your Website & Digital Marketing for the Holiday Season
We will go through the entire strategy on how to get your online jewelry store ready for the holiday season.
Aug 26th, 2020 | Anthony Arechiga
The Road Map to Successful Online Selling for Jewelers – IJO
We will go through the entire road map to position your jewelry store for success online.
Aug 11th, 2020 | Anthony Arechiga
How To Sell More Engagement Rings with Digital Marketing
We will go through the perfect strategy on how to sell more engagement rings with digital marketing.
July 29th, 2020 | Anthony Arechiga
The Road Map for a Successful Digital Marketing Strategy for Jewelry Stores
We will go through the entire road map to position your jewelry store for success online.
July 14th, 2020 | Anthony Arechiga
How to Get The Most Exposure To Products On Your Website
Maximizing the exposure of your products online that you have in inventory will increase sell through and drive interested buyers to your website.
We will be covering:
- Generating Quality Traffic with Google Ads and Organic Search Engine Optimization
- Google Shopping Campaigns
- Dynamic Facebook and Instagram Ads
July 1st, 2020 | Anthony Arechiga & Alex Fetanat
How to Build a Successful Ecommerce Business for Your Brick-and-Mortar Jewelry Store
Selling jewelry online requires a well planned marketing strategy and implementing the proper tools. Join us to learn the correct approach for selling jewelry online
June 9th, 2020 | Anthony Arechiga
Webinar for Edge Users: How to Build a Jewelry Store Website that Generates Lead
A website should be more than just focus on looking pretty and having many products. You should be generating leads for your jewelry store by focusing on catering to your ideal customers.
June 4th, 2020 | Anthony Arechiga & Alex Fetanat
Digital Presence 101
Join us for an exclusive webinar hosted by the GemFind Digital Solutions team where we break down the fundamentals of a Jewelry Store’s SEO.
May 14th, 2020 | Anthony Arechiga & Alex Fetanat
The Digital Marketing Tools Jewelry Stores Should Be Using Right Now
As most of the country is waiting for business to open back up again, consumers are actively buying online or at least actively sitting at home doing research online. Jewelry store business owners need to know the most important digital marketing tools to use in order to sustain and ultimately, bounce back from being closed for business.
We will be highlighting just a few points from each of these topics for 20-30 minutes in order to have time for Q+A.
- Consumer Shopping Behavior
- Inbound Marketing
- Search Engine Marketing
- Social Media
April 22nd, 2020 | Anthony Arechiga
How to Position Your Jewelry Business Online
With Covid-19 stay at home orders in place, it’s forcing the jewelry industry to consider moving business online and be prepared for other events outside of our control. We will take a look at what this means and ways to to be effective and continue generating business.
- E-Commerce Platforms
- How to Generate Traffic
- Managing Communication
April 9th, 2020 | Alex Fetanat
How the Jewelry Industry Can Connect Through JewelCloud to Increase Sales
Topics Covered by GemFind
We will be highlighting just a few points from each of these topics:
- Importance of Thorough Product Data
- Image Quality
- JewelCloud Benefits
April 1st, 2020 | Alex Fetanat & Anthony Arechiga
How to Navigate Your Jewelry Store’s Digital Marketing During Uncertain Times
November 21st, 2019 | Anthony Arechiga
Most Effective Jewelry Store Digital Marketing Tactics for the Holiday Season
We will break down the most effective digital marketing tactics that jewelry store’s can employ this Holiday Season to ensure they have success. We will cover an overview of the best ways to use:
- Social Media
- Search Engine Marketing
- Events & In-Store Specials
- Email Marketing
- Retargeting
- GeoFencing
and more.
Tuesday, November 12th, 11AM (PST) / 2PM (EST) | Anthony Arechiga
How to Turn Your Website Into a Lead Generation Hub
In this exclusive webinar for Edge Customers, we will discuss a different outlook on web design. Websites should look nice, but just having a pretty website isn’t going to get you results. Let’s explore the most effective web design tactics.
May 2019 | Anthony Arechiga
Sell More of Your Edge Products on Instagram
• Learn How to Sell More of Your Edge Products on Instagram by
- • Working with an Edge Partner to Sync Your In-Store Products to Your Website
• Load Your Website Products into Facebook and Instagram
• Utilize Instagram’s Direct Selling Feature with Product Tagging
March 2019 | Anthony Arechiga
How to Utilize Google Ads to Sell More Products on Your Website
• Learn About Best Practices For Best Results on Google Ads
• Proper Tracking is the Key to Understanding Success
• Learn How Shopping Campaigns Can Get You More Visibility
• Dynamic Retargeting is an Important Key to Conversion Rate Optimization