TheKnot.comâ€™s 2013 Engagement & Jewelry Study surveyed over 14,000 brides â€“ either engaged or recently married within the past 12 months â€“ along with 1,750 grooms.
We at GemFind have gathered some engagament ring trends from the survey:
– The study reports that grooms feel more comfortable discussing, evaluating and shopping for diamonds than brides.
– Fifty-nine percent of grooms said they felt comfortable dealing with diamonds, while only 42 percent of brides felt the same.
– Most grooms (88%) included the words â€świll you marry meâ€ť in their proposal, and 86% proposed with the ring in-hand.
– Most brides (64%)Â were involved in some way with the ring purchase.
– More than 60% of brides research engagement rings before their partner proposes.
– Brides typically feel more comfortable shopping with their partners than they do alone.
– While sixty-two percent of brides said they felt â€śvery or somewhat comfortableâ€ť shopping for a ring by themselves, 74 percent felt â€śvery or somewhat comfortableâ€ť when shopping with their fiancĂ©s.
– The survey also revealed that 42 percent of couples buy their engagement ring from a local independent jeweler, and when choosing the ring, the groom focuses on the quality while the bride is more concerned about the style.
Connect with GemFind on these Social Networks: