by GemFind | Oct 25, 2022 | Digital Marketing
Newport Beach, Calif.—GemFind Digital Solutions’ new video call feature will let jewelers take customers on a virtual in-store shopping journey. The jewelry-focused technology and digital marketing agency partnered with tech company Oktium to add the new element. “We...
by Sarah Ykoruk | Jan 8, 2021 | Digital Marketing
If there is one thing we learned in 2020, it’s that digital marketing for all retail businesses is the most important factor for generating revenue. It doesn’t mean that all transactions happen online, but it’s the primary catalyst for business to...
by Sarah Ykoruk | Jan 8, 2021 | Digital Marketing
The excitement around in store holiday events and jewelry trunk shows certainly looks different this year for jewelers across the country. Many have already have pivoted to promoting virtual appointments and private in store appointments. But there are still many ways...
by Sarah Ykoruk | Jan 8, 2021 | Digital Marketing
When investing in your jewelry store’s website it’s important to thoughtfully plan the photography of the jewelry you are selling to properly showcase the beauty of each piece. You may not consider yourself much of a photographer, but today’s smartphones...
by GemFind | Jan 4, 2021 | Digital Marketing
Want to know how to track and ensure your next marketing campaign is successful? Then you need to know about sales funnels and how your jewelry store can use them correctly to increase sales. Today we’ll show you what a sales funnel is and a pre-internet example to...
by GemFind | Jan 4, 2021 | Digital Marketing, Email Marketing
Social media channels have been losing trust with users recently because people see them as constant paid ads from brands. They’re looking for something more authentic. Email is still a great way to update your customers and keep them informed. Jewelry stores are...