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Search Engine Optimization (SEO)
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Jewelry Industry

How To Get Quality Traffic To Your Jewelry Store Website
So much time is spent focusing on optimizing things like customer retention, ad spend and social media that it can be easy to forget the core intention. What is the core intention? It is simply, driving quality traffic to your jewelry store website. But, not just any...

The Ultimate Guide To Inbound Marketing For Jewelry Stores
As a jewelry store owner, you are already aware that the wedding and bridal jewelry segment of your business is ultra-competitive. How can you get your message noticed amongst all the competition? Well at GemFind, we have the best way to stand out of the crown for...

How To Measure Marketing ROI For Jewelry Stores
When it comes to your marketing and promotion efforts, how can you tell if they are really paying off? The answer is to look at your ROI, or Return on Investment. At its core, you want to make more than what you spend. But as for what counts as a “good marketing ROI”...

A Guide To Social Media Advertising For Jewelry Stores
Whether you want to sell rings on Instagram or fine jewelry on Facebook, social media advertising for jewelry stores is a great way to increase traffic. But also reach interested buyers who are looking for the perfect accessory or gift. As with any type of promotion,...

The Best Digital Marketing Tools For Jewelry Stores
As most of the country is waiting for businesses to open back up again, consumers are actively buying online. Jewelry store business owners need to understand consumer behavior in order to make educated decisions. Especially on the most important digital marketing...

Guide to Positioning a Jewelry Business Online
If there is one thing most jewelry businesses have learned during the Covid-19 crisis is that positioning a jewelry business online is extremely important. In a perfect world, it would have been nice if most jewelry stores already had this set-up prior to Covid-19....

How To Generate Sales For Jewelry Stores In Uncertain Times
With the spread of Coronavirus, there are many questions that remain to be answered. One of the biggest is, How To Generate Sales For Jewelry Stores In Uncertain Times? Unfortunately the virus has moved faster than most of our preparations. There's no question that...

GemFind Digital Solutions: COVID-19 Update
Dear Clients and Friends, In the midst of the rapidly evolving COVID-19 situation, we would like you to know that we at GemFind Digital Solutions are closely following the recommendations of the CDC, WHO, and other public healthcare entities to minimize the risk of...

The Guide to Managing Your Jewelry Store’s Online Reputation
As a jeweler, your reputation is your most valuable asset. No matter the size of your jewelry store, it is important for your brand and business to be known for reliable, trustworthy products and services. That is why you need to keep your jewelry store's reputation...

How To Use Local Content For Jewelry Stores
If you’ve been keeping up with our blog, you’ve probably heard us say that content marketing is important when it comes to growing your jewelry store’s online presence. But we have yet to talk about local content. Local content is a very underutilized type of content....